Corporate Marketing Director ISEC, Inc. | Mesa, AZ  2003 - 2009
Created and managed a centralized  corporate marketing and communications department through visual and written communications to integrate the corporate identity in the marketing collateral materials, print and e-advertising, signage, and web content both internal and external to support the strategic marketing objectives for a $300 million annual national specialty trades contractor .

Marketing Communications

• Created an integrated marketing communications plan to launch the company’s new brand of laboratory furniture involving print/online advertising campaign,  catalogs, collateral materials, tradeshow displays and promotional tools
  
  
• Directed product photo shoots, providing creative input and contract review of professional photography.
  
  
• Wrote Strategized the development of company brochures, PowerPoint Presentations, articles, mailers, and promotional pieces for direct mail and web presence
  
  
• Conceptualized and negotiated an annual advertising program for national and regional trade publications integrating with the overall corporate identity and goals to ensure delivery of key messages.
  
  
• Delivered marketing presentations to executive board regarding status of marketing deliverables and achievement in implementing corporate strategies.
  
  
• Creative oversight for the design construction and content of a new company website maintaining on-going updates and design refreshment. Self-performed the SEO program which increased website traffic by 30% within the first 30 days.
  
  
• Composed copy and design of all internal materials, stationery, business cards, forms, and specialty products for HR and of all internal materials, stationery, business cards, forms, and specialty products for HR and other departments.
  
  
• Produced corporate graphic standards manual including print, signage, and logo applications.
  
  
• Implemented, composed, and distributed quarterly E-Newsletter campaign.
  
  
• Saved over 50% in design and printing costs by consolidating company-wide printed materials into one location using a web-based internal ordering system.
  
  
• Developed a new digital image library.
  
  
• Developed and established relationships with external vendors: Marketing and advertising firms, web designers, photographers, reprographics, printing, and promotional product firms.
  
  
• Managed the Online Company Store, consisting of logo merchandise and clothing, by selecting, designing, procuring and monitoring inventory. 
  
  
• Proposal Management
  
  
• Developed new proposal materials and methods to present a unified face to the customer base.
  
  
• Created training manual for the preparation of proposals and qualifications packages and held annual training sessions for marketing coordinators.
  
  
• Performed quarterly review of company-wide marketing submittals providing input and interpretation of RFPs, RFQ, etc.
  
  
• Implemented and populated a new marketing database program (Deltek Vision) including training for regional access, use and maintenance.
  
  
• Introduced new marketing program in group training sessions to sales staff.
  
  

Proposal Writer Kitchell CEM | Phoenix, AZ  1999 - 2003
Strategic Proposal Team leader responsible for the graphic design, writing, editing, and production of public works proposals and qualifications packages for the project management division of a construction company.  Created company digital library. Created presentations and provided input during the interview process, attended project interviews, and pre-proposal conferences.

 Marketing Manager DMJM (now AECOM) - Phoenix | Phoenix, AZ  1998 - 1999
Strategic Proposal Team Leader responsible for the graphic design, writing, editing, and production of  proposals and qualifications packages for three divisions of an international A/E/C firm:  architecture, interior architecture, and civil engineering. Created presentations and provided input during the interview process, attended project interviews, and pre-proposal conferences.  A team member of the strategic planning process, reported to Executive Vice President of the regional office of an international company.  Coordinated office Open House reception of 150 guests for the new office building to include catering, invitations, and signage.

 Manager of Marketing and Office Operations Paul - Koehler Structural Engineers, Inc. | Scottsdale, AZ 1995 - 1998

• Developed new Corporate Identity Program, brochures, and collateral materials.
  
  
• Design, writing, and production of proposals and qualifications packages.
  
  
• Developed and populated a custom project database.
  
  
• Photographed projects and created digital library.
  
  
• Managed office operations, include hiring/firing of administrative/accounting staff of 5, human resources, and benefits administration for 40 employees.
  
  

EDUCATION

California State University | Long Beach, CA | Bachelor's Degree, Graphic Design emphasis, 1992
Northern Arizona University | Flagstaff, AZ | Commercial Art, Music, Theatre
Orange Coast College | Costa Mesa, CA | Publicity and Copywriting

SKILLS

Software: Adobe Creative Suite CS3 (In-Design, Illustrator, Photoshop), Microsoft Office Suite 2007 (Word, Excel, PowerPoint), Invoicing Software, Website Document and Data Management, Intranet Document Management, Online E-Marketing programs (Constant Contact).  Knowledgeable of Facebook, LinkedIn, Blogs, etc.
Marketing Database Programs (Deltek); Custom Reporting Development, Merge/Template Development